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TCHO New American Chocolate

Person, Place, or Thing—Ann Arbor!

So, on my way back from New York I stopped to visit my dad in Ann Arbor. When I’m in Ann Arbor the first thing I do is head to Zingerman’s

to stock up on some of the best cheeses

this planet has to offer and some of their delicious bread.

A little later on, like maybe the next day, I head back to Zingerman’s for the thing that put them on the culinary map: their sandwiches. My favorite happens to be the #1 Who’s Greenberg Anyway?  A corned beef and chopped liver fantasy.

People waiting in line for their sandwiches or maybe smoked white fish.

Surveying the world of olive oils with an ever helpful Zingerman’s staff member.

Zingerman’s even introduced Ann Arbor to Rhode Island’s state drink: coffee milk! They make it themselves rather than using the bottled stuff. Fantastic!



I was at my desk the other day and I heard my voice coming from across the room. It took me a second to recognize it because I don’t hear my own voice recorded often. Louis was watching a video on Wired of me in the lab talking about some of the steps of how we make chocolate.



What it means to be CEO

Don’t know where I read it, but someone in Legacy Media once asked Michael Dell and Steve Jobs their takes on what it means to be CEO. This was back when Michael Dell was king of the computer hill and his company could do no wrong, famously telling Steve Jobs, who had recently taken over the ailing Apple, that he should do his shareholders a favor and just liquidate the business.

Perhaps the reason that Apple is now worth three times Dell can be found in the answers the two CEOs gave.

Dell, who pioneered web sales and just-in-time manufacture, gave a very B-school answer: His job, he said, was to empower his managers, providing them whatever they needed so that they could do the best job they were able to.

Jobs’s answer? He said his job was to inspire his staff to achieve what they had previously thought was impossible.

Don’t know that there’s a right answer.

What I do know is what Hopper said:


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