Amazing what you can do when you’re liberated from having to dump your promotion budget into television advertising. Was in LA last Thursday to visit our space design buds Ubersee and had to drop in to the Kwik-E-Mart on Venice Blvd at Supulveda, one of seven 7-11s around the country that have undergone rebranding to Springfield’s favorite convenience store.
Quite the scene, with convertibles full of young, stylish Japanese tourists and lowriders with gang bangers crowding the parking lot.
The place was so popular, you had to wait in line to get in.
Your favorite bank was there.
Once, inside, there were Apu’s cousin and his brother-in-law at the counter.
He’s watching the hordes ricocheting around the store searching for the products which had been rebranded.
Unfortunately, Buzz cola was only available in cans.
And apparently they didn’t make enough Krusty-Os.
But there were lots of spinklicious donuts.
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And plenty of attitude, even when it may have been highly ironic in the context of their host body, the 7-11.
And yet more attitude!
.
Wish there was more to buy or find, I’d have stuck around longer, but as it was, I had an appointment to go to, so I grabbed a six pack of Buzz cola for Boris and Nik, and motored on to Pasadena.
Apu bid me adieu.
Kwik-E-Mart and the future of promotion
Amazing what you can do when you’re liberated from having to dump your promotion budget into television advertising. Was in LA last Thursday to visit our space design buds Ubersee and had to drop in to the Kwik-E-Mart on Venice Blvd at Supulveda, one of seven 7-11s around the country that have undergone rebranding to Springfield’s favorite convenience store.
Quite the scene, with convertibles full of young, stylish Japanese tourists and lowriders with gang bangers crowding the parking lot.
The place was so popular, you had to wait in line to get in.
Your favorite bank was there.
Once, inside, there were Apu’s cousin and his brother-in-law at the counter.
He’s watching the hordes ricocheting around the store searching for the products which had been rebranded.
Unfortunately, Buzz cola was only available in cans.
And apparently they didn’t make enough Krusty-Os.
But there were lots of spinklicious donuts.
<
And plenty of attitude, even when it may have been highly ironic in the context of their host body, the 7-11.
And yet more attitude!
Wish there was more to buy or find, I’d have stuck around longer, but as it was, I had an appointment to go to, so I grabbed a six pack of Buzz cola for Boris and Nik, and motored on to Pasadena.
Apu bid me adieu.
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